The Oscars 2010

The Oscars are here again, airing this Sunday from the fabulous Kodak Theater in Los Angeles. While some people are interested in who actually wins, I think most of us are really interested in what the winners are wearing. The jaunt down the red carpet has become as anticipated as the actual awards themselves. This year will prove no different as we take a peek at the jewelry the A-list celebs will be flaunting.

Red carpet stylist Phillip Bloch, who famously styled Halle Berry in 2002, breaks down the cost for the evening. He reckons the dress is $5000-$20,000, shoes $700-$1,000, hair and makeup $2,500-$5,000, and jewelry, wait for it – $100,000 to a few million! A few million is indeed the exception, and on average it is usually around half a million. While this sum may be paltry to the A-listers, almost all of them will borrow jewelry on the big night.

So for this week leading up to the Oscars, all the big jewelers come out to play by holding events at which their show-worthy pieces were on display in an effort to get their bling on the right celeb. From Harry Winston to Swarovski to Cartier to Tiffany, they are all vying for the spotlight. Because, let’s be honest, who wants to see celebrities anyway? Just give us the bling!